The most common cross-channel shopping and buying path is to browse one or more websites and then
A) negotiate among competitors for the lowest price.
B) find the item on an auction site such as eBay.
C) contact the manufacturer directly.
D) click on the shopping cart icon to purchase the product or service.
E) purchase the item at a retail store.

Question

Quizplus · Accepted Answer

Many consumers browse products online to gather information and then choose to purchase the item at a physical retail store, allowing them to see the product in person and avoid shipping costs.

The Most Common Cross-Channel Shopping and Buying Path Is to Browse