Pizza Hut realized that it did not make sense for it or its customers to create a community on the site. As a result, Pizza Hut tapped into ________ to achieve results in a very cost-effective manner.
A) LinkedIn
B) Facebook
C) Flicker
D) Pinterest
E) Twitter

Question

Quizplus · Accepted Answer

Pizza Hut utilized Facebook to engage with its customers and achieve marketing results in a cost-effective manner, as Facebook is a popular platform for building communities and interacting with users.

Pizza Hut Realized That It Did Not Make Sense for It