Hyundai Motor America (HMA) became the first automaker to offer consumers an Internet parts ordering system.The system was targeted only to current Hyundai owners and gave Hyundai the ability to collect a vast amount of customer data about people who buy its cars.Which of Porter's generic business strategies did Hyundai most likely use when it launched its Internet parts website?
A) cost leadership
B) differentiation focus
C) differentiation
D) cost focus
E) marketing focus
Correct Answer:
Verified
Q94: A cost focus strategy refers to one
Q95: Volkswagen achieved spectacular success in the late
Q96: Synergy analysis incorporates two business analysis tools,which
Q97: Loving Care Pets manufactures dog food specifically
Q98: All of the following are among the
Q100: Seeking opportunities by finding the optimum balance
Q101: Which of the following statements best reflects
Q102: Which of the following statements best reflects
Q103: Loving Care Pets manufactures food for dogs,cats,rabbits,and
Q104: Based on a market-product grid framework,which marketing
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents