Which of the following are the two major approaches or orientations to social research methods?
A)Micro and macro
B)Qualitative and quantitative
C)Explanatory and exploratory
D)Applied and academic
E)Cross-sectional and longitudinal

Question

Quizplus · Accepted Answer

The two major approaches or orientations to social research methods are qualitative and quantitative. Qualitative research focuses on exploring and understanding the complexities, meanings, experiences, and perspectives of individuals or groups through non-numerical data such as interviews, observations, and textual analysis. Quantitative research, on the other hand, focuses on measuring, analyzing, and testing hypotheses using numerical data such as surveys, experiments, and statistical analysis.

Which of the Following Are the Two Major Approaches or Orientations