In an effort to identify new ways to attract attention to the sport of road bicycle racing,Andrew Hunt recruits fifty participants and divides them into groups of five.Each group is shown clips of a road bicycle race and then asked to discuss the aspects of the race footage they enjoyed,the aspects of the race footage they did not enjoy,and the likelihood that they would opt to watch a road bicycle race,given the opportunity,in the future.What kind of data collection technique has Andrew Hunt's employed in his research?
A)academic research
B)experimental research
C)qualitative interview research
D)focus group research
E)survey research

Question

Quizplus · Accepted Answer

Andrew Hunt has employed focus group research technique in his research.

In an Effort to Identify New Ways to Attract Attention