Scenario 3-1
In the early and mid-1800s, soaps were made from animal fats.The perishable quality of the soap, however, allowed manufacturers to sell a product with only regional appeal.This changed when soap makers began to use vegetable fats and perfume in the soap-making process.According to Procter & Gamble legend, one batch of this vegetable-based soap was left to mix too long.The result was a product that floated in water due to an excess amount of air.The company turned this into a selling point and, in 1882, launched one of the first soaps with the potential for national sales-Ivory soap-with the slogans "It floats" and "99-44/100 percent pure." (Stephen Fox, The Mirror Makers, [New York: Random House, 1984], 24.)
-(Scenario 3-1) Which one of the following is not a characteristic of the period in which Ivory soap was introduced?

Question

Quizplus · Accepted Answer

The scenario describes the early and mid-1800s as the time when soaps were made from animal fats and had only regional appeal. It further mentions the introduction of soap made from vegetable fats as a national product with the launch of Ivory soap in 1882. However, the popularity of radio as an advertising medium is not relevant to this period as the first commercial radio broadcast did not occur until 1920. Therefore, the correct answer is B.

Scenario 3-1 In the Early and Mid-1800s, Soaps Were Made from Animal