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Scenario 4-2 "Consumerism Is a Pattern of Behavior That Helps to Destroy

Question 98

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Scenario 4-2
"Consumerism is a pattern of behavior that helps to destroy our environment, personal financial health, the common good of individuals and human institutions." This quote is stated on the home page of a website called Overcoming Consumerism.The quote goes on to say, "This site details methods that you can use to help defeat consumerism, save money, work less and lead a more satisfying and environmentally benign life while you help to restore the economic self-sufficiency of your community."
(http://www.verdant.net/)
As one navigates from page to page on the site, advertising is often implicated as a source of the movement toward consumerism.Many of the same criticisms of advertising found on the site were outlined in the textbook.
-(Scenario 4-2) One page on the site maintains that advertising seduces children into believing that "their self-worth is based on $100 inflatable, illuminated sneakers." Besides this concern that ads promote superficiality and materialism, the text outlines other concerns regarding children's advertising.For instance, sophisticated ads aimed at children can cause


A) conflicts between parents and children.
B) dissatisfaction with the actual programming.
C) controversies that cannot regulated by the government due to First Amendment rights.
D) complex decision-making skills and adult purchasing processes at too young an age.

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