According to the text, creativity in advertising is most often stifled by

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The text specifically states that clients (i.e. the ones paying for the advertising) are often the ones who unknowingly kill creative ideas by making changes or asking for safer approaches. The other options, such as media buyers or account managers, may play a role in the advertising process but the text does not suggest that they are the primary cause of stifling creativity. Similarly, while shareholders may have influence, the text does not mention them as a major obstacle to creativity.

According to the Text, Creativity in Advertising Is Most Often