Creativity evolves from teamwork as well as from individuals laboring on their own.Pulling together both levels of creativity is the responsibility of the
A) client.
B) account executive.
C) creative director.
D) team leader.
Correct Answer:
Verified
Q73: In essence, a creative brief is a(n)
A)informal
Q74: The text notes that tranquility and sameness
Q75: Who prepares the creative brief?
A)the client leader
Q76: Which condition almost always has a very
Q77: The "stereotyped" view of the people who
Q79: There is quite a bit of evidence
Q80: In their book, The Wisdom of Teams,
Q81: Scenario 9-1
The Xcellent Agency specializes in developing
Q83: The text gives a number of suggestions
Q94: What is meant by the term cognitive
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