Solved

A Breakfast Cereal Advertiser Wants a Celebrity Announcer to Read

Question 58

Multiple Choice

A breakfast cereal advertiser wants a celebrity announcer to read its radio spot.Both agency and client should be aware that celebrity announcers on the radio usually


A) act as both disc jockey and news announcer, fulfilling several roles.
B) are chosen based on their own experience with the product, unlike the situation in most other media.
C) are not as entertaining and attention-getting as they were in past decades.
D) do not qualify as giving testimonials, since they do not express their personal satisfaction with a product.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents