Rahul owns a guitar store that is famous for customizing guitars. From choosing the wood for the body to the type of pickups, everything can be selected by the customer. This feature attracts beginners and professionals alike to Rahul's store. The specific nature of the business makes it unique and results in fewer competitors. This allows Rahul to choose the prices for his services. The opportunity of _____ is highlighted in the given scenario.

Question

Quizplus · Accepted Answer

Rahul's store capitalizes on a unique market niche by offering customizable guitars, which attracts a specific customer base and reduces competition, allowing him to set his own prices.

Rahul Owns a Guitar Store That Is Famous for Customizing