The senior management of Dramos Films, a motion picture production company, holds a meeting to decide whether the company should acquire one of the smaller production houses and whether or not expanding to the overseas markets will be a profitable move. In this case, the management of Dramos Films is engaged in _____.

Question

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The management is engaged in strategic planning as they are making long-term decisions about acquiring another company and expanding into overseas markets, which are significant and broad organizational goals.

The Senior Management of Dramos Films, a Motion Picture Production