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Edith, the CEO of Harry's Inc

Question 25

Multiple Choice

Edith, the CEO of Harry's Inc., a manufacturer of men's apparel, believes in manufacturing large quantities of the company's standardized clothing line to keep the manufacturing costs low. In this scenario, Edith follows:


A) outsourcing.
B) the mass production strategy.
C) the mass customization strategy.
D) vertical integration.

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