A(n)________ is a local company that has assets that give it a competitive advantage only in its home market.

Question

Quizplus · Accepted Answer

A defender is a company that has a competitive advantage only in its local or domestic market. This is because defenders usually have strong relationships with local suppliers and distribution networks, a deep understanding of local customer preferences, and strong brand recognition in their home market. This advantage may not be replicable in other markets, making it difficult for the company to expand beyond its local market. The other answer choices are not relevant to the given definition.

A(n)________ Is a Local Company That Has Assets That Give