The advertiser always initiates their advertising effort by employing the services of an agency.
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Q42: Advertising begins with the advertiser-the person or
Q43: As an integral part of the socioeconomic
Q44: Advertising can be paid for indirectly.
Q45: In Australia,the new LOHAS market for products
Q48: Already,a market segment in the United States
Q49: All large businesses have an in-house agency.
Q50: One point of view about advertising's role
Q51: The classification to which a product is
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Q103: The primary advantage of advertising's use of
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