When advertisers adopt tactics that include the use of startling images to gain the consumer's attention,this is referred to as:

Question

Quizplus · Accepted Answer

The commonly used term for this type of advertising is "shock-vertising," which refers to the use of shocking or startling images to grab the viewer's attention and make a lasting impression. This approach is often used in the advertising industry to create a buzz and generate attention for a product or service.

When Advertisers Adopt Tactics That Include the Use of Startling