The cost of commercial time for cinema advertising is based on:

Name: The cost of commercial time for cinema advertising is based on:
Brand: Quizplus
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Question

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The cost of commercial time for cinema advertising is typically based on the number of theatres showing the spot and the cinema's estimated monthly attendance. Annual movie ticket sales nationally may also be a factor, but are not typically used as the primary basis for determining commercial time costs. Therefore, the best choice is (E) which includes both (a) and (b).

The Cost of Commercial Time for Cinema Advertising Is Based