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To Prompt an Affective Response,which of the Following Are Appropriate

Question 14

Multiple Choice

To prompt an affective response,which of the following are appropriate advertising objectives?


A) Create attention,awareness,interest,recognition and recall.
B) Deliver information and understanding.
C) Touch emotions,create feelings and sensations.
D) Change attitudes,create conviction and preference.
E) Stimulate trial,or some other form of action.

Correct Answer:

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