Which type of message format tries to grab attention and generate buzz by using outlandish creative ideas or provocative visuals?
A) Teasers
B) Slice-of-life
C) Spokesperson
D) Shockvertising
E) Shockwave
Correct Answer:
Verified
Q31: Which of the following can create stopping
Q32: _ advertising is used to create a
Q33: Which advertising format is an elaborate version
Q34: What is the definition of a creative
Q35: A product-focused strategy based on a statement
Q37: The creative strategy and key execution details
Q38: The end result of persuasion is _.
A)benefit
B)belief
C)conviction
D)sales
Q39: Which of the following is NOT a
Q40: Usually the creative brief starts with a
Q41: Style,quality,prestige,size,formula and colour are all considered to
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