Style,quality,prestige,size,formula and Colour Are All Considered to Be Intangible Characteristics
Style,quality,prestige,size,formula and colour are all considered to be intangible characteristics of the product.
Correct Answer:
Verified
Q36: Which type of message format tries to
Q37: The creative strategy and key execution details
Q38: The end result of persuasion is _.
A)benefit
B)belief
C)conviction
D)sales
Q39: Which of the following is NOT a
Q40: Usually the creative brief starts with a
Q42: Which of the following is NOT a
Q43: Head and heart creative strategies address the
Q44: A particular problem that big ideas face
Q45: In the process of structural analysis developed
Q46: The ability to develop an advertising idea
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