Firms operating globally often need to give some latitude to their local managers to tailor their strategies and practices to meet the needs of their locations.This highlights the ________ aspect of global sourcing.
A)integration
B)differentiation
C)standardization
D)specialization

Question

Quizplus · Accepted Answer

Differentiation refers to the need for firms to tailor their strategies and practices to meet the unique needs of their local locations. This is necessary because the global market is diverse, and what works in one location may not work in another. Therefore, firms must be flexible and allow their local managers to make adjustments as necessary to ensure success in their respective markets.

Firms Operating Globally Often Need to Give Some Latitude to Their