Cultural innovations tend to move by means of diffusion.

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Cultural innovations, such as new technologies, behaviors, or beliefs, often spread from one group or society to another through diffusion, which refers to the process of transmission and adoption of cultural elements. This can occur through various channels, such as trade, migration, communication, or media, and can result in the modification or adaptation of the innovation according to the cultural context of the receiving group. Thus, diffusion plays a critical role in shaping the diversity and dynamics of human culture over time and space.

Cultural Innovations Tend to Move by Means of Diffusion