In Stroop's study[ok?](1935) on automatic processing in attention, he found that participants took less time to name colors when the word and color were _____, and more time when they were _____.

Question

Quizplus · Accepted Answer

In Stroop's study, participants took less time to name colors when the word and color were congruent (i.e., the word and the ink color matched) and more time when they were incongruent (i.e., the word and the ink color did not match). This effect is attributed to the automatic processing of reading interfering with the attentional processing of color naming.

In Stroop's Study[ok?](1935) on Automatic Processing in Attention, He Found