Revenue management is the use of marketing to increase the profit generated from a limited supply of supply chain assets.

Name: Revenue management is the use of marketing to increase the profit generated from a limited supply of supply chain assets.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Revenue management is the use of pricing strategies to sell the right product to the right customer at the right time, aiming to maximize revenue from a limited supply of assets, not specifically through marketing.

Revenue Management Is the Use of Marketing to Increase the Profit