The first step in achieving strategic fit between competitive and supply chain strategies is to
A) understand the supply chain and map it on the responsiveness spectrum.
B) understand customers and supply chain uncertainty.
C) match supply chain responsiveness with the implied uncertainty of demand.
D) ensure that all functional strategies within the supply chain support the supply chain's level of responsiveness.
E) none of the above

Question

Quizplus · Accepted Answer

The first step in achieving strategic fit between competitive and supply chain strategies is to understand customers and supply chain uncertainty. This involves identifying the specific needs and requirements of the customer and the level of uncertainty in the supply chain, so that the appropriate supply chain strategy can be selected to match the customer’s requirements. Mapping the supply chain on the responsiveness spectrum (A) and ensuring that functional strategies support the supply chain’s level of responsiveness (D) are important steps, but they can only be taken after the appropriate supply chain strategy has been identified based on the customer’s needs and supply chain uncertainty.

The First Step in Achieving Strategic Fit Between Competitive and Supply