The use of differential pricing over time or customer segments to maximize profits from a limited set of supply chain assets is
A) supply chain coordination.
B) forecasting.
C) aggregate planning.
D) revenue management.
E) pricing.

Question

Quizplus · Accepted Answer

Revenue management involves the use of differential pricing techniques to optimize revenue based on customer demand and supply chain assets. This can include pricing strategies based on time, customer segments, and other factors to increase profitability.

The Use of Differential Pricing Over Time or Customer Segments