What is one advantage cable television offers advertisers over broadcast television?
A) It has the ability to target highly specialized markets.
B) It allows a greater number of minutes of advertising per hour than broadcast television.
C) It provides access to a larger market.
D) It allows them to develop higher quality advertisements.

Question

Quizplus · Accepted Answer

Cable television has the ability to target highly specialized markets, allowing advertisers to reach a specific audience with relevant messaging. Broadcast television, on the other hand, typically reaches a broader audience with less targeted messaging.

What Is One Advantage Cable Television Offers Advertisers Over Broadcast