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Kraft Foods' Vision Is to "Help People Around the World

Question 96

Multiple Choice

Kraft Foods' vision is to "help people around the world eat and live better." That vision is what led the company to support America's Second Harvest,a not-for-profit organization dedicated to creating a hunger-free America.What perception results from this business partnership?


A) Only America's Second Harvest appears to be socially responsible.
B) Both Kraft Foods and America's Second Harvest appear to be socially responsible.
C) Kraft Foods appears to be doing this only for a better image with the public so it can make more money with its other products. America's Second Harvest appears to be socially responsible.
D) Only Kraft Foods appears to be doing something that no other company is doing.

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