Tina is an engineering major who has decided she needs a new laptop computer. She has asked several friends what they like and dislike about their computers and has read several articles in computer magazines and online sites describing the latest features in laptops. As a result, she now has a good idea about what she wants. What is Tina's most likely next step?
A) undergoing a credit evaluation
B) evaluating specific laptop alternatives
C) doing a competitive analysis
D) experiencing cognitive dissonance

Question

Quizplus · Accepted Answer

Tina's most likely next step would be to evaluate specific laptop alternatives based on the knowledge she has gathered from her friends and various sources. This will help her narrow down her options and choose the best laptop that meets her needs and preferences. undergoing a credit evaluation, doing a competitive analysis, and experiencing cognitive dissonance are not necessary steps in the purchasing process at this stage.

Tina Is an Engineering Major Who Has Decided She Needs