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Scenario 4-2 Purple Inc. Has Recently Been Sued for the Following Reasons

Question 95

Multiple Choice

Scenario 4-2
Purple Inc. has recently been sued for the following reasons. The CEO has stated in a radio broadcast that Purple Inc.'s sunglasses are better than its rivals and that its main competitor's glasses are nothing but cheap plastic. It has also published an article stating that its competitor's glasses are "fake" and "aren't good enough for the customer's dog, let alone a human."
-(Scenario 4-2) The CEO of Purple Inc.stated that its competitor's sunglasses are nothing but "a fake piece of plastic." This is an example of             .


A)  spam 
B)  puffery 
C)  appropriation 
D)  slander

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