A(n) arises when a consumer's desired state of affairs is different from one's actual state of affairs.

Question

A(n)    arises when a consumer's desired state of affairs is different from one's actual state of affairs.

Quizplus · Accepted Answer

A need state refers to the situation in which a consumer's desired state of affairs is different from his or her actual state of affairs. It is a condition that triggers a consumer's motivation to take action to address the discrepancy between the two states. Therefore, a need state is the best choice as it accurately describes the situation mentioned in the question. The other options are not relevant in this context.

A(n) Arises When a Consumer's Desired State of Affairs Is