A fashion brand notices that its ads are indistinguishable from those of other brands.All the ads usually feature young people having fun.As a result,this brand launches a creative advertisement that shows celebrities buying clothes and acting like youngsters.In the context of this scenario,what was the purpose of this advertisement?

Question

Quizplus · Accepted Answer

The purpose of the advertisement was to break through the ad clutter and get attention by creating a unique and creative advertisement that would stand out from the typical ads in the fashion industry. By featuring celebrities behaving like youngsters, the brand sought to differentiate itself from competitors and create a memorable impression on viewers.

A Fashion Brand Notices That Its Ads Are Indistinguishable from Those