"Digital engagement" is important.It is a smart idea for brands to embrace social media because it can garner digital engagement in a measurable way for brands,such as with likes,clicks,and shares.
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Q11: Some have attributed social media to having
Q12: In the context of social media advertising,owned
Q13: Social media are accessible in that they
Q14: Ephemeral means that the content lasts for
Q15: Some of the world's leading brand visionaries,as
Q17: Digital marketers can create events with sponsors
Q18: The role of digital,social,and mobile media in
Q19: More and more media buys are being
Q20: Brands can promote products and cross-promote its
Q21: Retargeting means serving consumers digital ads that
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