In the short run,individual firms want to maximize their

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In the short run, firms want to maximize their profit. This is because they have fixed costs that must be paid regardless of how much they produce, so it is important for them to generate enough revenue to cover these costs and also make a profit. Maximizing marginal cost or revenue may not necessarily lead to the highest profit, whereas maximizing total revenue may not be feasible if the costs are too high. Therefore, the ultimate goal for firms is to maximize their profit in the short run.

In the Short Run,individual Firms Want to Maximize Their