A company that sells a product and is looking to be involved in the integration of another of its products,thus requiring consumers to purchase both of them together rather than separately,is engaging in a concept known as
A) predatory pricing.
B) price fixing.
C) collusion.
D) tie-in sales.

Question

Quizplus · Accepted Answer

The concept of requiring consumers to purchase two products together rather than separately is known as "tie-in sales." This strategy can be used by companies to increase their overall sales and profits by bundling products that are complementary or have a similar target market. However, it can also be seen as manipulative and anti-competitive if it limits consumer choice or adversely affects competition in the marketplace.

A Company That Sells a Product and Is Looking to Be