Some companies offer ____ specifically designed to analyze shoppers' behavior at their sites based on captured data such as pages viewed,options clicked,and the sequence of pages shoppers view.
A) SCMs
B) GISs
C) data warehouses
D) DSSs

Question

Quizplus · Accepted Answer

DSSs (Decision Support Systems) are specifically designed to analyze data and provide insights for decision making. In this case, the DSSs would be used to analyze shoppers' behavior at a company's website based on captured data. SCMs (Supply Chain Management systems), GISs (Geographic Information Systems), and data warehouses are not specifically designed for this purpose.

Some Companies Offer ____ Specifically Designed to Analyze Shoppers' Behavior