To ensure a steady flow of customer data into their ____,companies in almost every industry operate customer loyalty programs similar to the original frequent flier programs.
A) data dictionaries
B) data warehouses
C) expert systems
D) KM systems

Question

Quizplus · Accepted Answer

Companies use data warehouses to store and manage large amounts of customer data, including information collected from loyalty programs. The other options listed, data dictionaries, expert systems, and KM systems, are not typically used for the storage and management of customer data.

To Ensure a Steady Flow of Customer Data into Their