What is the most likely result of increased product variety and assortment in a marketing channel system?
A) increased distribution costs
B) reduced storage requirements
C) higher service output demands
D) limited bulk breaking opportunities
E) reduced success rates in customer service

Question

Quizplus · Accepted Answer

Increased product variety and assortment typically lead to increased distribution costs due to the need for more complex logistics, inventory management, and handling processes.

What Is the Most Likely Result of Increased Product Variety