Refusal to deal is a tool that allows a channel member to exert ________ power.

Name: Refusal to deal is a tool that allows a channel member to exert ________ power.
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Question

Quizplus · Accepted Answer

Refusal to deal involves the threatened or actual cessation of business dealings with another firm. This tactic is a form of coercive power because it relies on the threat of punishment (in this case, withholding business) to force the other party to comply with the channel member's wishes.

Refusal to Deal Is a Tool That Allows a Channel