When companies employ the efforts of its customers and the public to innovate and further its mission, it is called:
A)Advocating
B)Crowdsourcing
C)Regulating
D)Activism

Question

Quizplus · Accepted Answer

Crowdsourcing refers to companies outsourcing ideas, feedback, and even production to a large group of people, including its customers and the public. Through crowdsourcing, companies tap into the creativity and expertise of a larger community to innovate and improve their products and services. Advocating refers to promoting or supporting a particular cause or idea, regulating involves overseeing and enforcing rules and regulations, and activism involves taking action to bring about social or political change.

When Companies Employ the Efforts of Its Customers and the Public