You need to hire someone for a marketing position within a product team responsible for home cleaning detergents. Your organization has several products within this category and the team includes representatives from operations and R&D.Which of the following personality types for the marketing position would result in the most effective team member?
A)high self monitor
B)low self monitor
C)internal locus of control
D)external locus of control

Question

Quizplus · Accepted Answer

A high self monitor is someone who is very aware of their own behavior and knows how to adapt it to fit in with different situations and individuals. Within a product team responsible for home cleaning detergents, a high self monitor would be able to understand the needs and wants of different target audiences and develop marketing strategies that would be effective in reaching them. They would also be able to work effectively with representatives from operations and R&D, as they would be able to adapt their communication and working style to fit in with the different personalities and work styles within the team.

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