Persuasion is more successful when messages are framed with the same emotion as that felt by the receiver.

Question

Quizplus · Accepted Answer

Messages that are framed with the same emotion as that felt by the receiver are more likely to be successful in persuasion as they resonate better with the individual's emotional state and are perceived as more genuine and relatable. This is supported by research in social psychology and communication studies.

Persuasion Is More Successful When Messages Are Framed with the Same