Groupon recognizes that talking to customers, building relationships, and maintaining those relationships are challenging and stressful but keys to the success of the business. Groupon employs a 300 person customer service department in Chicago and 700 additional customer service employees across the world. This is a big commitment and sends the clear message Groupon is managing customer service stress through:
A)self service technology
B)personal relationships
C)off shore call centers
D)All of the above

Question

Quizplus · Accepted Answer

Groupon is managing customer service stress through personal relationships by employing a large customer service department both in their headquarters in Chicago and across the world. This shows their commitment to building and maintaining relationships with customers, which is key to their business success. Self-service technology and off-shore call centers are not mentioned as strategies employed by Groupon for managing customer service stress.

Groupon Recognizes That Talking to Customers, Building Relationships, and Maintaining