When the data collected in research serve some further application, such as program implementation, problem solving, or marketing, this is called ___________.
A) secondary research
B) applied research
C) pure research
D) participant observation

Question

Quizplus · Accepted Answer

Applied research is specifically conducted to solve practical problems, inform policy or program implementation, or guide decision-making in a particular context. Therefore, when data collected in research serve some further application, such as program implementation, problem solving, or marketing, it falls under the category of applied research. Secondary research refers to analysis of existing data and literature; pure research is conducted for the sake of advancing knowledge without any immediate practical application in mind; and participant observation is a method of data collection in qualitative research.

When the Data Collected in Research Serve Some Further Application