________ systems link up all the processes that touch the customer.
A)CASE
B)CRM
C)ERP
D)MRP

Question

Quizplus · Accepted Answer

CRM (Customer Relationship Management) systems are specifically designed to manage all customer interactions, from initial lead generation through to ongoing customer service and support. It ensures that all departments within an organization work together seamlessly to provide a consistent and personalized customer experience.

________ Systems Link Up All the Processes That Touch the Customer