All of the following are true of CRM applications except that they ________.
A)provide training and development for resources
B)integrate all of the primary business activities
C)track all interactions with the customer
D)make the organization customer-centric

Question

Quizplus · Accepted Answer

CRM applications do not necessarily provide training and development for resources, although they may offer some resources for training on how to use the software effectively. The primary purpose of CRM applications is to manage and improve customer relationships by integrating all of the primary business activities and tracking all interactions with the customer, ultimately making the organization more customer-centric.

All of the Following Are True of CRM Applications Except