Successful sales presentations convert product features into:
A)closed sales
B)buyer benefits
C)product applications
D)selling appeals
E)research statistics

Question

Quizplus · Accepted Answer

Converting product features into buyer benefits is key to a successful sales presentation. By highlighting how the product will meet the customer's needs and expectations, they are more likely to make a purchase. Simply listing product applications or research statistics may not be as effective in closing a sale. Selling appeals may be a part of the presentation, but they are not the main focus. Closed sales are the end result, but they are not something that can be directly converted from product features.

Successful Sales Presentations Convert Product Features Into