The direct-denial method of negotiating objections is a very common approach used in the field of selling.

Question

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The direct-denial method, while used, is not very common because it involves directly confronting and often contradicting the customer's objection, which can be seen as confrontational and may not always be the best approach in building a positive relationship with the customer. More common methods involve understanding, reframing, or addressing concerns indirectly.

The Direct-Denial Method of Negotiating Objections Is a Very Common