Adding value with a cluster of satisfactions would be an effective way to deal with:
A)time resistance
B)adaptive selling
C)price resistance
D)third-party testimonials
E)decision postponements

Question

Quizplus · Accepted Answer

Price resistance refers to the reluctance of a customer to purchase a product due to its perceived high price. Adding value with a cluster of satisfactions, which means offering a package of benefits and satisfactions that outweigh the price, can be an effective way to deal with price resistance. This can include offering additional features or services along with the product, highlighting the quality and durability of the product, or emphasizing the long-term cost savings that the product provides.

Adding Value with a Cluster of Satisfactions Would Be an Effective