One of the most common buyer concerns in the field of selling is:
A)lack of need recognition for the product
B)personality conflict with the salesperson
C)loyalty to another firm
D)resistance to price
E)customer service

Question

Quizplus · Accepted Answer

Resistance to price is a common buyer concern as customers always seek products at the lowest possible prices. They may feel that the offered price is too high or that they can find a similar product from another vendor at a lower rate. Overcoming price resistance is one of the biggest challenges faced by salespeople.

One of the Most Common Buyer Concerns in the Field